Managing visitor attractions.

Contributor(s): Material type: TextTextPublication details: Amsterdam, UK : Elsevier Ltd, 2008.Edition: 2ndDescription: xix, 364 p. : ill; 24 cmContent type:
  • Text
Media type:
  • Unmediated
Carrier type:
  • Volume
ISBN:
  • 978-0-7506-8545-0
Subject(s): LOC classification:
  • 338.4791068 M31
Contents:
Introduction: The role and nature of visitor attractions: The Nature and Purpose of Visitor Attractions; Interpreting the Development of the Visitor Attraction Product; Developing visitor attraction provision : Economic Aspects of Developing Theme Parks; Creating Visitor Attractions in Peripheral Areas; Visitor Attraction Development in East Asia; Public Transport as a Visitor Attraction; The management of visitor attractions: Authenticating Visitor Attractions based upon Ethnicity; Managing Visitor Impacts; Seasonality: The Perennial Challenge for Visitor Attractions; Management Challenges for Religion-based Attractions; Visitor Attractions and Human Resource Management; Marketing visitor attractions: Marketing Challenges and Opportunities for Heritage Tourism; World Heritage Sites: Managing the Brand; Competitive Theme Park Strategies: Lessons from Central Florida; Marketing Visitor Attractions: A Collaborative Approach; Future trends: Rediscovering the Imagination: Meeting the Needs of the ?New? Visitor; A National Strategy for Visitor Attractions; The Future of Visitor Attractions
Summary: Visitor attractions represent a complex sector of the tourism industry and are the catalytic focus for the development of tourism infrastructure and services. This book tackles topics that include: the role and nature of visitor attractions; the development of visitor attraction provision; and, the management of visitor attractions
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Item type Current library Call number Status Barcode
Books Books FEU - Cavite Higher Education HED Library 338.4791068 M31 (Browse shelf(Opens below)) Available HED4005

Includes index

English

Introduction: The role and nature of visitor attractions: The Nature and Purpose of Visitor Attractions; Interpreting the Development of the Visitor Attraction Product; Developing visitor attraction provision : Economic Aspects of Developing Theme Parks; Creating Visitor Attractions in Peripheral Areas; Visitor Attraction Development in East Asia; Public Transport as a Visitor Attraction; The management of visitor attractions: Authenticating Visitor Attractions based upon Ethnicity; Managing Visitor Impacts; Seasonality: The Perennial Challenge for Visitor Attractions; Management Challenges for Religion-based Attractions; Visitor Attractions and Human Resource Management; Marketing visitor attractions: Marketing Challenges and Opportunities for Heritage Tourism; World Heritage Sites: Managing the Brand; Competitive Theme Park Strategies: Lessons from Central Florida; Marketing Visitor Attractions: A Collaborative Approach; Future trends: Rediscovering the Imagination: Meeting the Needs of the ?New? Visitor; A National Strategy for Visitor Attractions; The Future of Visitor Attractions

Visitor attractions represent a complex sector of the tourism industry and are the catalytic focus for the development of tourism infrastructure and services. This book tackles topics that include: the role and nature of visitor attractions; the development of visitor attraction provision; and, the management of visitor attractions

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