W.O.O.S Gear /

Bachelor of Science in Business Administration 2016

W.O.O.S Gear / Kristine L. Madlansacay, Christine Joy G. Ostonal, Roslyn Arni R. Talicol. - Watches -- Marketing - English : College Library, - W.O.O.S Gear is a wrist watch shop which aims to provide innovated products that satisfy its customers. It is also expected to have a high quality product. The wrist watch is composed of LED lights and alarm, the business aims to provide quality products that the customer deserves to get and to create a sense of value for the money that they spend. The store and to create a sense of value for the money that they spend. The store hours will be 7 days a week. The store hours will start from 9 AM-6PM. Monday through Saturday and the business will be having (3) full time employees. The company will make sure that they will be given all the benefits mandated by law such as Pag-ibig. SSS and Philhealth. The business will be operated by the partners Kristine Madlansacay, Christine Ostonal and Roslyn Arni Ralicol. The researchers would also like to introduce W.O.O.S Gear product not only for fashion but also for emergency reasons. The target market of the business will include students, workers, employees and common man. W.O.O.S Gear Shop located at J.P Rizal Street Silang Cavite which will rent by the owners. The researchers conducted a survey in Silang area to gather essentials information on the preferences, demand and the target market. The survey resulted that 80% are willing to buy innovated wrist watch with alarm and LED lights. The business be more markable and saleable will formulated a better plan for marketing strategy with the use of posters, tarpaulins, flyers and also the widely use of social networkingsites like Facebook, Twitter and Time Depot. The pricing strategy incorporated by the company is according to the raw materials that will be used. The W.O.O.S Gear wrist watch cost P 1000-1500 pesos. : 1 1 pages 0 - Thesis .

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