Qualitative research using social media /

Bouvier, Gwen

Qualitative research using social media / Gwen Bouvier ; Joel Rasmussen. - Abingdon, Oxon : Routledge, Taylor & Francis Group, ©2022. - viii, 203 pages: Illustrations (black and white) 26 cm

Includes index

Introduction Qualitative content analysis: text and speech-based material Qualitative visual content analysis Analysing social media language with critical discourse analysis Multimodel critical discourse analysis Multimodel narrative analysis of video clips Online ethnography Focus group interviews Conclusion


in English

9780367333478


Online social networks Research
Qualitative research
Social sciences--Research methodology
Social media

300.72 B78q 2022