The astonishing power of storytelling: leading, teaching, and transforming in a new way /

Garmston, Robert J.

The astonishing power of storytelling: leading, teaching, and transforming in a new way / Robert J. Garmston. - Thousand Oaks, California : Corwin: A SAGE Publishing Company, c2019. - xxx, 207 pp.: ill. (black and white) 19 cm.

Includes bibliographic references and index

Table of Contents PREFACE ACKNOWLEDGMENTS ABOUT THE AUTHOR AND ILLUSTRATOR PART I: WHY STORIES WORK 1. Why Tell Stories 2. The Neuroscience of Narrative PART II: FIND, DESIGN, AND DELIVER YOUR STORY 3. Finding Personal Stories 4. Other Story Sources 5. Why Are Metaphors Important? 6. Desirable Story Features 7. Delivering Your Story PART III: CHANGING BEHAVIORS WITH STORY 8. Promote Change: Story Structure and Examples 9. Meet Groups Where They Are 10. Design for the Intuitive Mind 11. How Two Stories Changed Behaviors 12. In Conclusion APPENDIX Worksheet 1: Metaphor Subtexts Worksheet 2: Anatomy of Desired-State Stories Worksheet 3: Constructing a Desired-State Story STORYTELLING STUDY COMPANION REFERENCES INDEX


in English

9781506386393


Stories
Storytelling
Teaching

808.543 G23a 2019