Micro perspective of tourism and hospitality /
Lansangan-Cruz, Zenaida
Micro perspective of tourism and hospitality / Zenaida Lansangan-Cruz. - Manila, Publishing : REX Book Store, 2019. - x, 230 pages: 25 cm
Includes bibliographic references and index
The Psychology of Tourism -- The Sociology of Tourism -- Tourism and Culture -- Transportation Sector -- Accomodations -- Food and Beverages Sector -- Recreation and Leisure -- Tourist Attractions and Theme Parks -- The MICE Industry: Meaning and Importance -- Tourism Marketing -- Tourism Promotion -- Tourism Distribution Channel -- Tourism Planning -- Tourism Development
in English
9789712399107
Hospitality industry
Tourism industry
338.4791 L29 2019
Micro perspective of tourism and hospitality / Zenaida Lansangan-Cruz. - Manila, Publishing : REX Book Store, 2019. - x, 230 pages: 25 cm
Includes bibliographic references and index
The Psychology of Tourism -- The Sociology of Tourism -- Tourism and Culture -- Transportation Sector -- Accomodations -- Food and Beverages Sector -- Recreation and Leisure -- Tourist Attractions and Theme Parks -- The MICE Industry: Meaning and Importance -- Tourism Marketing -- Tourism Promotion -- Tourism Distribution Channel -- Tourism Planning -- Tourism Development
in English
9789712399107
Hospitality industry
Tourism industry
338.4791 L29 2019