Product management /
Alsaati, Mahmood
Product management / Mahmood Alsaati. - Burlington, Canada : Toronto Academic Press, 2024. - [xviii] , 250 pages: 25 cm
Includes bibliographic references and index
Introduction to Product Management -- Product Strategy and Vision -- Product Design and Development Process -- Product Metrics and Analytics -- Developing and Executing a Launch Strategy -- Product Lifecycle Management -- Stakeholder Management and Communication -- Developing a Product Management Team
"Product management gauges changing customer needs. This book is an indispensable guide for anyone looking to develop, launch, and manage successful products in today`s fast-paced business landscape. Readers will learn how to conduct market research, build a product roadmap, prioritize features, create effective product teams, and measure success through data-driven analysis. Whether you`re a seasoned product manager or just starting out, this book is an essential resource for achieving product excellence and staying ahead of the competition." Website
in English
9781774697399
Product management
658.5 Al781 2024
Product management / Mahmood Alsaati. - Burlington, Canada : Toronto Academic Press, 2024. - [xviii] , 250 pages: 25 cm
Includes bibliographic references and index
Introduction to Product Management -- Product Strategy and Vision -- Product Design and Development Process -- Product Metrics and Analytics -- Developing and Executing a Launch Strategy -- Product Lifecycle Management -- Stakeholder Management and Communication -- Developing a Product Management Team
"Product management gauges changing customer needs. This book is an indispensable guide for anyone looking to develop, launch, and manage successful products in today`s fast-paced business landscape. Readers will learn how to conduct market research, build a product roadmap, prioritize features, create effective product teams, and measure success through data-driven analysis. Whether you`re a seasoned product manager or just starting out, this book is an essential resource for achieving product excellence and staying ahead of the competition." Website
in English
9781774697399
Product management
658.5 Al781 2024