Fundamentals of marketing for hospitality and tourism /

Kotler, Philip

Fundamentals of marketing for hospitality and tourism / Philip Kotler. - 4th - Singapore : Pearson Prentice Hall, 2007. - xxiv, 932 p. : ill.: 25 cm.

Includes index and glossary


English

13: 978-981-06-9992-5

647.940988 K84f