Marketing in travel and tourism /

Middleton, Victor T.C.

Marketing in travel and tourism / Victor T.C. Middleton. - 4th - Amsterdam : Butterworth-Heinemann, 2009. - xxv, 502 p.: col. ill. 27 cm.

Includes bibliographic references and index


English

978-0-7506-8693-8


Tourism--Marketing

910.688 M58m