Key account management : the definitive guide /
Woodburn, Diana
Key account management : the definitive guide / Diana Woodburn. - 3rd - London : John Wiley & Sons Publishers, 2011. - xx, 476 p.: ill. 25 cm.
Includes bibliographic references and index
English
9780470974155
Selling--Key accounts
Marketing--Key accounts
658.804 W85k
Key account management : the definitive guide / Diana Woodburn. - 3rd - London : John Wiley & Sons Publishers, 2011. - xx, 476 p.: ill. 25 cm.
Includes bibliographic references and index
English
9780470974155
Selling--Key accounts
Marketing--Key accounts
658.804 W85k