Managing brands : a contemporary perspective /
Laforet, Sylvie
Managing brands : a contemporary perspective / Sylvie Laforet. - New York : McGraw-Hill Education, 2010. - 412 p.: 27 cm.
Includes index
English
978-007711748-1
650.1 L13m
Managing brands : a contemporary perspective / Sylvie Laforet. - New York : McGraw-Hill Education, 2010. - 412 p.: 27 cm.
Includes index
English
978-007711748-1
650.1 L13m