Kick-ass copywriting in 10 easy steps: build the buzz and sell the sizzle /

Gunelius, Susan

Kick-ass copywriting in 10 easy steps: build the buzz and sell the sizzle / Susan Gunelius. - [S.l.] : Entrepreneur Press, 2008. - xv, 254 p.: ill. 23 cm.

Includes glossary and appendices


English

13: 978-159918253-7


Advertising copy--Handbooks, manuals, etc.

659.132 G95k