Improving the user experience through practical data analytics : gain meaningful insight and increase your bottom line /
Fritz, Mike
Improving the user experience through practical data analytics : gain meaningful insight and increase your bottom line / Mike Fritz, Paul D. Berger. - Amsterdam ; Boston : Morgan Kaufmann, an imprint of Elsevier, ©2015. - xxii, 374 pages: illustrations 24 cm.
Includes index
in English
978-0-12-800635-1
Data mining
Quantitative research
005.74 F91i 2015
Improving the user experience through practical data analytics : gain meaningful insight and increase your bottom line / Mike Fritz, Paul D. Berger. - Amsterdam ; Boston : Morgan Kaufmann, an imprint of Elsevier, ©2015. - xxii, 374 pages: illustrations 24 cm.
Includes index
in English
978-0-12-800635-1
Data mining
Quantitative research
005.74 F91i 2015