Mass communication theories : (Record no. 12847)
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| 000 -LEADER | |
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| fixed length control field | 02310nam a2200361Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260803094248.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 251212s2022 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780367533533 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | 302.2301 D3619 2022 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | DeFleur, Melvin L. |
| 245 1# - TITLE STATEMENT | |
| Title | Mass communication theories : |
| Remainder of title | explaining origings, processes and effects / |
| Statement of responsibility, etc. | Melvin L. DeFleur and Margaret H. DeFleur. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | Routledge, |
| Date of publication, distribution, etc. | 2022. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Second edition |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 356 pages: |
| 300 ## - PHYSICAL DESCRIPTION | |
| Dimensions | 25 cm |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 546 ## - LANGUAGE NOTE | |
| Language note | in English |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Introduction -- The Intellectual Foundations of Media Studies -- The Beginnings:Early Theories of Mass Communication -- Theories of Mass Communication Processes and Effects -- Theories of Influences on Individuals -- Theories of Influences on Society and Culture |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | "The second edition of this groundbreaking textbook provides a comprehensive overview of mass communication theories, as well as their origins and empirical supports in psychology, sociology, political science, and philosophy. Each chapter presents a specific theory, describing its basic structure in simple formal terms and providing an accessible summary of the research studies and scholarly writings from which it developed. It breaks each complex theory down into five or six interlinked basic propositions, making them easily digestible for undergraduate students. This new edition includes up-to-date research; greater coverage of contemporary critical and cultural theories; new treatments of theories such as cultivation theory, the spiral of silence, framing, and social media theories; chapter discussion questions; and informative charts and figures. This textbook serves as an accessible core text for undergraduate and graduate Mass Communication, Communication Theory, and Communication and Society courses"-- Provided by publisher |
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| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mass media |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | DeFleur, Margaret H. |
| 944 ## - | |
| -- | CIR |
| 943 ## - EQUIVALENCE OR CROSS-REFERENCE--COLLECTIVE TITLE [OBSOLETE] [CAN/MARC only] | |
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| Date of treaty signing | 0 |
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| Date of a work | 0 |
| Miscellaneous information | 0 |
| Medium | 1 |
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| -- | 1 |
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| 953 ## - | |
| -- | HED6692 |
| 953 ## - | |
| -- | College Library |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Institution code [OBSOLETE] | aambid |
| -- | 2024-11-18 10:45:41 |
| -- | dsolimen |
| Edition | 2024-11-18 15:08:47 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| MyRDA biblio | 12968 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | FEU - Cavite Higher Education | FEU - Cavite Higher Education | HED Library | 12/21/2025 | CIR 302.2301 D3619 2022 | HED6692 | 06/02/2026 | 12/21/2025 | Books |