Mediawriting : (Record no. 13044)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 03489nam a2200397Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260803094251.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 251212s2024 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781003394501 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | 808.066302 Si395 2024 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Silverman, Deborah A. |
| 245 1# - TITLE STATEMENT | |
| Title | Mediawriting : |
| Remainder of title | print, broadcast, and public relations / |
| Statement of responsibility, etc. | Deborah A. Silverman, Brian S. Meyer, Joe Marren, W. Richard Whitaker, Ronald D. Smith, and Janet E. Ramsey. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York, NY : |
| Name of publisher, distributor, etc. | Routledge, |
| Date of publication, distribution, etc. | 2024. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Sixth edition |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 434 pages: |
| Other physical details | illustrations |
| 300 ## - PHYSICAL DESCRIPTION | |
| Dimensions | 26 cm |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 546 ## - LANGUAGE NOTE | |
| Language note | in English |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Communication Theory and News Values -- Ethical Decisions in Writing and Reporting -- Legal Considerations in Media Writing -- Fundamentals of Writing and Editing -- Communications Challenges in the Digital Age -- Crafting Ideas and Observing Style -- Writing and Reporting the News -- The Art of Interviewing -- Research from Documents and Other Sources -- using Quotations and Sources in News and Reporting -- Feature Writing -- Preparing Broadcast Copy -- Reporting for Radio and Television -- Preparing News Releases -- Writing for organizational Media -- Advocacy and Speech Writing |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | "Accessible and engaging, this book is an invaluable resource for students planning to enter the dynamic and changing world of media writing. Drawing on a wealth of real-world examples and featuring helpful "How To" boxes throughout, MediaWriting explains the various styles of writing for print, broadcast, online, social media, public relations, and multimedia outlets. Expanded and updated throughout, this sixth edition features: A look at how journalists and PR practitioners use and write for social media platforms such as X and Facebook; Tips for better web writing, research, interviewing, and headline writing across multiple media platforms, including covering breaking news in the digital world; Coverage of public relations writing for digital media, publications, and other organizational media; Updates on current ethical issues faced by communicators; Information on spotting "fake news" and "deep fakes"; Strategies for integrating sound bites into broadcast scripts; New "It Happened to Me" anecdotes from the authors` experiences as journalists and PR professionals; Updated discussion questions and writing exercises. Designed to meet the needs of students of digital, print, and broadcast media, public relations, or a wannabe jack-of-all trades in the online media environment, this reader-friendly primer will equip beginners with all the skills necessary to succeed in their chosen writing field. Online Instructor and Student Resources are available for this book, including sample syllabi, quizzes and answer keys, chapter overviews, and links to further resources"--Provided by publisher. |
| 591 ## - | |
| -- | 0 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mass media |
| General subdivision | Authorship. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Broadcast journalism |
| General subdivision | Authorship. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Public relations |
| General subdivision | Authorship. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Journalism |
| General subdivision | Authorship. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Meyer, Brian.; Marren, Joe.; Whitaker, Wayne R.; Smith, Ronald D.; Ramsey, Janet E. |
| 944 ## - | |
| -- | CIR |
| 943 ## - EQUIVALENCE OR CROSS-REFERENCE--COLLECTIVE TITLE [OBSOLETE] [CAN/MARC only] | |
| -- | 0 |
| -- | 0 |
| Date of treaty signing | 0 |
| -- | 1 |
| Date of a work | 0 |
| Miscellaneous information | 0 |
| Medium | 1 |
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| -- | 0 |
| 944 ## - | |
| -- | 1 |
| -- | 1 |
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| 953 ## - | |
| -- | HED6809 |
| 953 ## - | |
| -- | College Library |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Institution code [OBSOLETE] | dsolimen |
| -- | 2024-12-19 15:37:34 |
| -- | dsolimen |
| Edition | 2024-12-19 15:37:34 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| MyRDA biblio | 13172 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | FEU - Cavite Higher Education | FEU - Cavite Higher Education | HED Library | 12/21/2025 | CIR 808.066302 Si395 2024 | HED6809 | 06/02/2026 | 12/21/2025 | Books |