Business research methods / Pamela S. Schindler.

By: Material type: TextTextPublication details: New York, NY : McGraw-Hill, ©2022.Edition: Fourteenth editionDescription: xxxi, 624 pages: Illustrations; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781264704651
Subject(s): LOC classification:
  • 658.0072 Sch34b 2022
Contents:
Part I: Building the Foundation for ResearchChapter 1: Research Foundations and FundamentalsChapter 2: The Research Process: An OverviewChapter 3: Stage 1: Clarify the Research QuestionPart II: The Design of Business ResearchChapter 4: Stage 2: Research Design, An OverviewChapter 5: Stage 2: Sampling DesignAppendix: Calculate the Sample SizeChapter 6: Stage 2: Data Collection Design: Qualitative ResearchChapter 7: Stage 2: Data Collection Design: Observation ResearchChapter 8: Stage 2: Data Collection Design: ExperimentsChapter 9: Stage 2: Data Collection Design: Survey ResearchPart III: MeasurementChapter 10: Stage 3: Measurement FoundationsChapter 11: Stage 3: Measurement QuestionsAppendix: Sources of Measurement QuestionsChapter 12: Stage 3: Measurement InstrumentsPart IV: Collect, Prepare, and Examine the DataChapter 13: Stage 3: Collect, Prepare, and Examine DataAppendix: Better TablesAppendix: Review: Describing Data StatisticallyPart V: Analyze and Interpret DataChapter 14: Stage 4: Hypothesis TestingChapter 15: Stage 4: Measures of AssociationPart VI: Stage 5: Report the ResearchChapter 16: Stage 5: Research Reports: Support Insights and RecommendationsAppendix: Better ReportsPart VII: Research Project OverviewChapter 17: An Integrated Example Case IndexAppendicesA Business Research Proposals and RFPs (with Sample RFP)B Focus Group Discussion GuideC Nonparametric Significance Tests D Selected Statistical TablesReferencesGlossaryIndexes
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Barcode
Books Books FEU - Cavite Higher Education HED Library CIR CIR 658.0072 Sch33b 2022 (Browse shelf(Opens below)) Available HED6525

Includes bibliographic references and index

in English

Part I: Building the Foundation for ResearchChapter 1: Research Foundations and FundamentalsChapter 2: The Research Process: An OverviewChapter 3: Stage 1: Clarify the Research QuestionPart II: The Design of Business ResearchChapter 4: Stage 2: Research Design, An OverviewChapter 5: Stage 2: Sampling DesignAppendix: Calculate the Sample SizeChapter 6: Stage 2: Data Collection Design: Qualitative ResearchChapter 7: Stage 2: Data Collection Design: Observation ResearchChapter 8: Stage 2: Data Collection Design: ExperimentsChapter 9: Stage 2: Data Collection Design: Survey ResearchPart III: MeasurementChapter 10: Stage 3: Measurement FoundationsChapter 11: Stage 3: Measurement QuestionsAppendix: Sources of Measurement QuestionsChapter 12: Stage 3: Measurement InstrumentsPart IV: Collect, Prepare, and Examine the DataChapter 13: Stage 3: Collect, Prepare, and Examine DataAppendix: Better TablesAppendix: Review: Describing Data StatisticallyPart V: Analyze and Interpret DataChapter 14: Stage 4: Hypothesis TestingChapter 15: Stage 4: Measures of AssociationPart VI: Stage 5: Report the ResearchChapter 16: Stage 5: Research Reports: Support Insights and RecommendationsAppendix: Better ReportsPart VII: Research Project OverviewChapter 17: An Integrated Example Case IndexAppendicesA Business Research Proposals and RFPs (with Sample RFP)B Focus Group Discussion GuideC Nonparametric Significance Tests D Selected Statistical TablesReferencesGlossaryIndexes

0

There are no comments on this title.

to post a comment.
Previous
Back to results
Next
Close