Introduction to marketing / Carl McDaniel.
Material type:
TextPublication details: Australia : South-Western Cengage learning, 2010.Edition: 10thDescription: xxvii, 708 p.: col. ill; 28 cmContent type: - Text
- Unmediated
- Volume
- 978-0-324-59931-2
- 658.8 M14i
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Books
|
FEU - Cavite Higher Education HED Library | 658.8 M14i (Browse shelf(Opens below)) | Available | HED0789 |
Browsing FEU - Cavite Higher Education shelves, Shelving location: HED Library Close shelf browser (Hides shelf browser)
| 658.8 L16 c2009 Essentials of marketing / | 658.8 L16m c2011 MKTG 4 : student edition / | 658.8 L94s Services marketing: people, technology, strategy / | 658.8 M14i Introduction to marketing / | 658.8 M34 Marketing. | 658.8 M91m Marketing management : a strategic decision-making / | 658.8 P44m Marketing management : knowledge and skills / |
Includes index
English
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