Marketing management : a strategic decision-making / John W. Mullins.
Material type:
TextPublication details: New York : McGraw-Hill, 2010.Description: xix, 551 p; 26 cmContent type: - Text
- Unmediated
- Volume
- 9780071267762
- 658.8 M91m
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Books
|
FEU - Cavite Higher Education HED Library | 658.8 M91m (Browse shelf(Opens below)) | Available | HED3700 |
Browsing FEU - Cavite Higher Education shelves, Shelving location: HED Library Close shelf browser (Hides shelf browser)
| 658.8 L94s Services marketing: people, technology, strategy / | 658.8 M14i Introduction to marketing / | 658.8 M34 Marketing. | 658.8 M91m Marketing management : a strategic decision-making / | 658.8 P44m Marketing management : knowledge and skills / | 658.8 P93m Marketing foundations / | 658.8 V83i Inspired marketing! : the astonishing fun new way to create more profits for your business by following your heart / |
Includes index
English
2
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