Bachelor of Science in Business Administration creator 2016 creator TH0009 creator Xi, 151 pages : color illustrations 28 cm. TH 685.3102 B3288 2016 text xx English College Library 9999 Shoes -- Design -- Marketing-- Research; Shoes -- Research; Shoes -- Marketing; Shoes -- Design -- Research; Shoes -- Design -- Marketing monographic und

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Sole Siren is a footwear business subcontracted with Amante Shoe Care Center who will produce the product. The business aims to produce high heels shoes with detachable heels. This would provide convenient to all women who wear high heels shoes for a long time. It would also help the women to ease the pain while wearing high heels shoes for a long period of time. When it comes to safety measures, the researchers together with the shoe makers, designers, and shoe engineers rest assured that the heels will be tucked in place while providing convenience while wearing those shoes. The proposed business will be located at Royal King's Building, Pala-Pala, Dasmariñas City, Cavite. The target market is primarily women ages 20-34 years old with income level of 20, 001 - 30, 000php. Location wise, the business would have a great opportunity to be exposed and gain prospective customers because many people are passing by along the location. There will be no direct competitors in the Philippine market because the product is unique and new to the market. However, there will be indirect competitors such as Celine, Primadonna, Mendrez and Parisian. Sole Siren is a partnership business wherein there will be a three (3) owners who would contribute to have an initial investment of 600, 000 pesos. The business will employ three (3) regular employees for the store and one (1) retainer accountant. They will be given a minimum salary wage based in Dasmariñas City, Cavite. The expected return on investment of Sole Siren will be after 3 years and 82 days after its first day of operation. 1: 1 1 pages Ai-ni Bautista, Nielson Camacho, Gendelly Santos. 0 Unmediated volume text 251212 20260803094221.0