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    <subfield code="a">3R's Decors /</subfield>
    <subfield code="c">John Naizar G. Bawag, Jemmarie May C. Maderal, Jessica M. Rodrigueza.</subfield>
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    <subfield code="a">Far Eastern University - Cavite</subfield>
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    <subfield code="a">Bachelor of Science in Business Administration</subfield>
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    <subfield code="d">2015</subfield>
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    <subfield code="a">Xiv, 121 pages : color illustrations</subfield>
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    <subfield code="a">28 cm</subfield>
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    <subfield code="a">TH 658.567 B3297 2015</subfield>
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    <subfield code="a">English :</subfield>
    <subfield code="b">College Library,</subfield>
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    <subfield code="a">Recycled products -- Marketing -- Research ; Waste products as building materials -- Marketing</subfield>
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    <subfield code="a">3R`s Decors will introduce the first business as a souvenir shop located at Magallanes Tagtay City, Cavite. Today` many businessmen are taking the opportunity of establishing different business regards with habing positive impact to the environment. With this, 3R`s Decors ensures that the buyers could satisfied the worth of their money that they will spend because they just not help our business, but also by just simply buying the 3R`s Decors product will help to protect our environment.                 The company will offer 6 varieties of products that cost affordable prices amounting to P39.00-P100.00. The target market of the firm are the tourist people who are visitng the area of Tagaytay. This would be stage whenrein selling of recycled products which the best reason for purchasing the products is because of its beautiful and unique appearance regardless of the price. There is 3% increase of tourist in Tagaytay every year. Therefore, The target location is very appropriate because Tagaytay is known as one of the tourist destination in the Philippines.                The researchers conducted a survey to gather relative information necessary about their target market. The survey said that 92% of them are willing to buy the recycled products which the best reason for purchasing the products is because of its beautiful and unique appearance regardless of the price. There is 3% increase of the tourist in Tagaytay Every year. Therefore, The target location is very appropriate because Tagaytay is known as one of the tourist destination in the Philippines.                 3R`s Decors will distribute its products through business-customers interaction. The company will provide different marketing strategies such as Integrated Marketing Communication (IMC), Unique Selling Proposition (USP), and promotional advertising through giving flyers, posters, tarpaulins, calling cards, and intenet advertising.                  3R`s Decorsis composed of 6 people including the 2 workers, 1 cashier, and 3 owners of the company since it is just new in the market. The firm must hire employees who are skilled and has the ability to perform their job properly according to their positions. They should also know how to interact and communicate for them to build positive and harmonious relationships with other people.                 3R`s Decors is located at 1 Destination Magallanes Tagaytay City, Cavite That has atotal of 10x10 meters to be rented for P15, 000 a month. Renovations will be made that costs P50, 000. The capital requirement of the proposed business is amounting of P568.913. The  payback period will be after 1 year to recover the cash inflows generated by the investment.: </subfield>
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    <subfield code="b">2019-03-11 13:09:58</subfield>
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