TY  - BOOK
AU  - Rawlinson, Sarah; Heap, Tim
TI  - International spa management : : principles and practices 
SN  - 978-1-910158-70-8
AV  - 613.122068 In82 2017 
PY  - 2017///
CY  - Wolvercote, Oxford
PB  - Goodfellow Publishers Ltd.
KW  - Health resorts
KW  - Management
N1  - Includes index; The evolution of spa / Sarah Rawlinson -- The spa industry today / Angela Anthonisz and Isobel Stockdale -- Thermal and mineral springs / Louise Buxton -- Eco-spa : sustainability agenda in the spa industry / Gaurav Chawla -- The wellness industry : from therapy to hedonism / Pascal Mandelartz and Isobel Stockdale -- Principles and practices of spa consumer behaviour / Iride Azara -- Guest service and the guest journey / Angela Anthonisz, Tim Heap and Lorraine Baker -- Spa operations management / Faith Samkange, Amon Simba and Lorraine Baker -- Selling the total spa product / Louise Buxton -- Marketing for the spa industry / Eleni Michopoulou -- Developing an effective human resources strategy / Angela Anthonisz, Tim Heap and Olivia Ramsbottom -- Finance for the spa industry / Tony Loynes and Victoria Rosamond -- Training and development in the spa industry / Sarah Rawlinson -- Strategic management in the spa industry / Tim Heap and Angela Anthonisz -- Future directions / Tim Heap
ER  -