Gravetter, Frederick J. creator Forzano, Lori-Ann B. text xx Singapore Cengage Learning Asia Pte Ltd. ©2017 2017 Fifth edition monographic und

print

xxiii, 628 pages: illustrations 24 cm Helps readers see how interesting and exciting experimental and nonexperimental research can be. This book begins with tips and strategies for generating research ideas, moves to selecting measures and participants, and then offers an examination of research strategy and design. Introduction, Acquiring Knowledge, and the Scientific Method -- Research Ideas and Hypotheses -- Defining and Measuring Variables -- Ethics in Research -- Selecting Research Participants -- Research Strategies and Validity -- The Experimental Research Strategy -- Experimental Designs: Between-Subjects Design -- Experimental Designs: Within-Subjects Design -- The Nonexperimental and Quasi-Experimental Strategies: Nonequivalent Group, Pre-Post, and Developmental Designs -- Factorial Designs -- The Correlational Research Strategy -- The Descriptive Research Strategy -- Single-Subject Research Designs -- Statistical Evaluation of Data -- Writing an APA-Style Research Report -- APPENDICES. A. Random Number Table and Instruction. B. Statistics Demonstrations and Statistical Tables. C. Instructions for Using SPSS. D. Sample APA-Style Research Report Manuscript for Publication. Frederick J. Gravetter, Lori-Ann B. Forzano. Includes bibliographic references and index in English Psychology Research Methodology Social sciences Research Methodology 150.72 G78r 2017 978-981-4773-78-2 251212 20260803094225.0