02143nam a2200373Ia 4500 20260803094017.0 251212s2023 xx 000 0 und d Introduction to mass communication : media literacy and culture / Stanley J. Baran. Baran, Stanley J. New York, NY : McGraw Hill, 2023. Twelfth edition 1 volume (various pagings): illustrations 27 cm Includes bibliographic references and index 9781265226565 Mass media Mass media and culture Media literacy CIR 302.23 B2313 2023 0 0 0 1 0 0 1 0 0 1 1 0 HED6697 ; HED6801 in English College Library Laying the Groundwork -- Media,Media Industries, and Media Audiences -- Strategic Communication Industries -- Mass-Mediated Culture in the Information Age "Introduction to Mass Communication, 13e, focuses on literacy and culture, equipping students with essential skills in today`s ever-changing media landscape. Along with the core content, students are supported by a suite of personalized study tools, customizable assessments, new scenario-driven activities, and writing tools in McGraw Hill. Instructor`s Guide to Connect for Introduction to Mass Communication: Media Literacy and Culture McGraw Hill Connect offers full-semester access to comprehensive, reliable content and learning resources for the Communication course. Connect deep integration with most learning management systems (LMSs), including Blackboard and Desire2Learn (D2L), offers single sign-on and deep gradebook synchronization. Data from Assignment Results reports synchronize directly with many LMSs, allowing scores to flow automatically from Connect into school-specific gradebooks, if required" 0 text unmediated volume lcc BK aambid 2024-11-15 16:07:03 dsolimen 2024-12-19 13:22:45 12954 1113 1113 0 0 ddc 0 0 HED HED HED 2025-12-21 CIR 302.23 B2313 2023 HED6697 2026-06-02 00:00:00 2025-12-21 BK