Chapter 1 Globalization Agenda in Tourism Chapter 2 The Influences of Marketing on Travel, Tourism and Hospitality Chapter 3 Marketing Communications Chapter 4 Global Branding Chapter 5 Destination Image and Ecotourism Chapter 6 Competetive Analysis of Resorts: A Strategic Perspective Chapter 7 Human Resource Management Chapter 8 Sustainable Tourism Chapter 9 Food and Wine Tourism Chapter 10 The Future of Tourism and Hospitality
in English
978-1-98465-952-1
Hospitality industry Tourism industry Tourist industry