01578nam a2200277Ia 4500003000400000005001700004008004100021020001800062040002300080082002200103100002400125245011700149260007600266300004300342300001100385336000900396337001500405338001100420500004800431505073500479546001501214650001201229650001701241650001301258700002901271OSt20260803094246.0251212s2019 xx 000 0 und d a9781506386393 cFEU CAVITE LIBRARY a808.543 G23a 2019 aGarmston, Robert J.1 aThe astonishing power of storytelling: bleading, teaching, and transforming in a new way /cRobert J. Garmston. aThousand Oaks, California :bCorwin: A SAGE Publishing Company,cc2019. axxx, 207 pp.: bill. (black and white) c19 cm. atext aunmediated avolume aIncludes bibliographic references and index aTable of Contents PREFACE ACKNOWLEDGMENTS ABOUT THE AUTHOR AND ILLUSTRATOR PART I: WHY STORIES WORK 1. Why Tell Stories 2. The Neuroscience of Narrative PART II: FIND, DESIGN, AND DELIVER YOUR STORY 3. Finding Personal Stories 4. Other Story Sources 5. Why Are Metaphors Important? 6. Desirable Story Features 7. Delivering Your Story PART III: CHANGING BEHAVIORS WITH STORY 8. Promote Change: Story Structure and Examples 9. Meet Groups Where They Are 10. Design for the Intuitive Mind 11. How Two Stories Changed Behaviors 12. In Conclusion APPENDIX Worksheet 1: Metaphor Subtexts Worksheet 2: Anatomy of Desired-State Stories Worksheet 3: Constructing a Desired-State Story STORYTELLING STUDY COMPANION REFERENCES INDEX ain English aStories aStorytelling aTeaching0 aDede Tisone, Illustrator