TY - BOOK AU - Alminar-mutya, Ruby F. TI - Fundamentals of marketing for senior high shcool SN - 9786214271085 U1 - 658.8 Al49f 2022 PY - 2022/// CY - Intramuros Manila PB - Unlimited Books Library Services & Publishing Inc. KW - Marketing KW - Business N1 - Includes bibliographic references; CHAPTER 1: INTRODUCTION TO MARKETING SYSTEM 1 -- CHAPTER 2: MARKETING MIX ELEMENT 1: PRODUCT 29 -- CHAPTER 3: MARKETING MIX ELEMENT 2: PRICE 85 -- CHAPTER 4: MARKETING MIX ELEMENT 3: PLACE OF DISTRIBUTION 119 -- CHAPTER 5: MARKETING MIX ELEMENT 4: PROMOTIONS : CONSUMER EDUCATION AND CONSUMERS COOPERATIVE 221 -- CHAPTER 7: STRATEGIC MARKETING FUNDAMENTALS 251 -- CHAPTER 8: GLOBAL AND SOCIAL MARKETING -- BIBLIOGRAPHY 317 ER -