TY  - BOOK
AU  - Keegan, Warren J.
AU  - Green, Mark C.
TI  - Global  marketing
SN  - 0-13-196854
AV  - 658.84 K24g 
PY  - 2005///
CY  - America
PB  - Pearson Education, inc.
N1  - Includes index
ER  -