Cases on marketing management in the Philippine setting. 

 - Quezon City :  UP Press,  2005. 
 - xiv, 409 p.:   ill.  23 cm. 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>971-542-367-1 
<br/><br/><label>LC Class. No.: </label>658.8599 C26