Dwyer, F. Robert <br/><br/>
Business marketing :   connecting strategy, relationships, and learning / 
F. Robert Dwyer. 
 - 4th 
 - Boston, MA :  McGraw-Hill,  2009. 
 - xxv, 678 p.:   ill.  25 cm. 
<br/><br/> Includes bibliographic references and index 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>978-007-12 
<br/><br/><label>LC Class. No.: </label>658.8 D97b