TY  - BOOK
AU  - Zikmund, William G.
AU  - Babin, Barry J.
TI  - Exploring marketing research
SN  - 13: 978-0-324-78861-7
AV  - 658.83 Z64e 
PY  - 2010///
CY  - Australia
PB  - South-Western CENGAGE Learning
KW  - Marketing research
KW  - Computer network resources
N1  - Includes index
ER  -