TY - BOOK AU - Brotherton, Bob TI - Researching hospitality and tourism : : a student guide SN - 978-1-4129-0392-9 AV - 647.94072 B79r PY - 2009/// CY - Los Angeles, CA PB - Sage KW - Hospitality industry KW - Research KW - Methodology KW - Tourism N1 - Includes index; Nature and relevance of research -- Research philosophies and schools of thought -- Developing the research proposal and plan -- Sourcing and reviewing the literature -- Developing the conceptual framework -- Choosing the empirical research design -- Collecting the empirical data -- Sampling -- Analysing quantitative data -- Analysing qualitative data -- Writing up the research project ER -