Essentials of marketing research. 

 - 2nd 
 - New York :  McGraw-Hill/ Irwin,  2010. 
 - xvii, 398 p.:   ill.  26 cm. 
<br/><br/> Includes index 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>978-0-07-122028-6 
<br/><br/><label>LC Class. No.: </label>658.83 Es73