Moriarty, Sandra <br/><br/>
Advertising :   principles & practice / 
Sandra Moriarty. 
 - Singapore :  Pearson Publishing,  2009. 
 - [ ] p. ill.: 27.3 cm. 
<br/><br/> Includes appendices and glossary 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>978-981-0697-51-8 
<br/><br/><label>LC Class. No.: </label>659.1