TY - BOOK AU - McPhail, Thomas L. TI - Global communication : : theories, stakeholders, and trends SN - 978-1-4443-3030-4 AV - 302.2 M45g PY - 2010/// CY - Chicester PB - Wiley-Blackwell KW - Communication, International KW - Communication KW - International cooperation N1 - Includes bibliographic references and index; The third edition of this major text in global communication has been fully revised to bring it up to date with advances in this dynamic field. Discussing the major trends, stakeholders, and global activities involved in international communication, this book provides new insights into the worldwide factors affecting media N2 - The third edition of this major text in global communication has been fully revised to bring it up to date with advances in this dynamic field. Discussing the major trends, stakeholders, and global activities involved in international communication, this book provides new insights into the worldwide factors affecting media ER -