TY  - BOOK
AU  - Sinofsky, Steven
AU  - Lansiti, Marco
TI  - One strategy : : organization, planning, and decision making 
SN  - 978-0-470-56045-7
AV  - 658.4012 Si67o 2010 
PY  - 2010///
CY  - Hoboken NJ
PB  - John Wiley & Sons
KW  - Strategic planning
KW  - Business enterprises
KW  - Technological innovations
N1  - Includes index
ER  -