TY  - BOOK
AU  - Mouthinho, Luiz
AU  - Southern, Geoff
TI  - Strategic marketing management
SN  - 9781844800001
AV  - 658.802 M86s 
PY  - 2010///
CY  - Australia
PB  - South- Western Cengage Learning
N1  - Includes index
ER  -