TY - BOOK AU - Hennig, Teresa AU - Bradley, T.; Linson, L.; Purvis, L.; Spaulding, B. TI - Microsoft access small business solutions : : state-of-the-art database for sales, marketing, customer management, and more key business activities SN - 978-0-470-52574-6 AV - 005.7565 M58h PY - 2010/// CY - Indianapolis, IN PB - Wiley Publishing KW - Database management KW - Small business KW - Management KW - Microsoft Access KW - Relational databases KW - Computer programs N1 - Includes index; pt. 1. Introduction and basic concepts -- pt. 2. Dealing with customers and customer data -- pt. 3. Producing and tracking the goods & services -- pt. 4. Tracking and analyzing financial data -- pt. 5. Independent areas -- pt. 6. Appendixes -- pt. 7. Bonus material (CD only) N2 - Database models developed by a team of leading Microsoft Access MVPs that provide ready-to-use solutions for sales, marketing, customer management and other key business activities for most small businesses. As the most popular relational database in the world, Microsoft Access is widely used by small business owners. This book responds to the growing need for resources that help business managers and end users design and build effective Access database solutions for specific business functions. Coverage includes::; Elements of a Microsoft Access Database; Relational Data Model; Dealing with C ER -