TY - BOOK AU - Cateora, Philip R. AU - Gilly, Mary C.; Graham, John L. TI - International marketing SN - 978-0-07-128838-5; 978-0-07-127099-1 AV - 658.84 C28i PY - 2009/// CY - Boston, MA PB - McGraw-Hill Irwin KW - Export marketing KW - International business enterprises N1 - Includes index ER -