TY - BOOK AU - Joyner, Mark TI - Integration Marketing : : How small businesses become big businesses- and big businesses become empires SN - 9780470454596 AV - 658.801 J85i PY - 2009/// CY - New Jersey PB - John Wiley and Sons KW - Strategic planning KW - Marketing KW - Small business KW - Big business N1 - Includes index ER -