01895nam a2200373Ia 4500 20260803094058.0 251212s2009 xx 000 0 und d Effective risk communication : a message-centerd approach / Timothy L. Sellnow. Sellnow, Timothy L. Ulmer, Robert R.; Seeger, Matthew W.; Littlefield, Robert S. New York : Springer Science+Business Media, 2009. xi, 185 p.: ill 25 cm. Includes index 978-0-387-79726-7 Food Safety measures Health risk communication CHEMISTRY Medicine 363.192014 Ef36 0 0 0 1 0 0 0 0 0 1 1 0 HED3801 English CollLib Foreword.- Introducing a Message-Centered Approach to Risk Communication.- Best Practices for Risk Communication.- Multiple Audiences for Risk Messages.- The Case Study Approach.- Cryptosporidium: Unanticipated Risk Factors.- Hurricane Katrina: Risk Communication in Response to a Natural Disaster.- New Zealand Beef Industry: Risk Communication in Response to a Terrorist Hoax.- Odwalla: The Long Term Implications of Risk Communication.- Toward a Practice of Mindfulness.- Ethical Considerations in Risk Communications.- Future Directions for Risk Communication.- Index. Written for those charged with delivering risk messages to the public, this book constructs a communication-based approach to the subject. It establishes a message-centered focus and uses a best-practice approach as a grounded theory for process improvement. 0 Text Unmediated Volume lcc BK rizal 2015-04-07 23:18:22 rizal 2015-04-07 23:18:22 4375 4357 4357 0 0 ddc 0 0 HED HED HED 2025-12-21 363.192014 Ef36 HED3801 2026-06-02 00:00:00 2025-12-21 BK