TY  - BOOK
AU  - Phillips, Jack J.
AU  - Breining, M. Theresa; Phillips, Patricia Pulliam
TI  - Return on investment in meetings and events : : tools and techniques to measure the success of all types of meetings and events 
SN  - 9780750683388
AV  - 658.4560681 P53r 
PY  - 2008///
CY  - Oxford, UK
PB  - Butterworth-Heinemann
KW  - Business meetings
KW  - Evaluation
KW  - Trade shows
KW  - Special events
N1  - Includes index
ER  -