00759nam a2200241Ia 450000500170000000800410001724501010005810000170015926000510017630000150022730000110024250000480025302000220030165000220032365000350034565000500038065000230043005000170045354600120047033600090048233700150049133800110050620260803094101.0251212s2011 xx 000 0 und d1 aPre- Commerce : bHow Companies and Customers Are Transforming Business together /cBob Pearson. aPearson, Bob aSan Francisco, CA :bJohn Wiley & Sons,c2011. ax, 310 p.: c24 cm. aIncludes bibliographic references and index a978-0-470-92844-8 aConsumer behavior aSocial mediaxEconomic aspects aCustomer relationsxTechnological innovations aInternet marketing a658.812 P31p aEnglish aText aUnmediated aVolume