TY  - BOOK
AU  - Gunelius, Susan
TI  - Kick-ass copywriting in 10 easy steps: : build the buzz and sell the sizzle 
SN  - 13: 978-159918253-7
AV  - 659.132 G95k 
PY  - 2008///
CY  - [S.l.]
PB  - Entrepreneur Press
KW  - Advertising copy
KW  - Handbooks, manuals, etc
N1  - Includes glossary and appendices
ER  -