Frank, Robert H. creator Bernanke, Ben S.; Johnston, Louis D. text xx Boston, MA McGraw-Hill Irwin 2009 4th monographic und

print

xxxii, 508 p. : ill.: 27 cm. States that innovative texts in mathematics, science, and foreign languages have achieved pedagogical gains by abandoning the traditional encyclopedic approach in favor of attempting to teach a short list of core principles in depth. This book introduces core principles and reinforces them by illustrating and applying each in numerous contexts Preface -- pt. 1. Introduction -- 1. Thinking like an economist -- 2. Comparative advantage : the basis for exchange -- 3. Supply and demand : an introduction -- pt. 2. Competition and the invisible hand -- 4. Elasticity -- 5. Demand : the benefit side of the market -- 6. Perfectly competitive supply : the cost side of the market -- 7. Efficiency and exchange -- 8. The quest for profit and the invisible hand -- 9. International trade -- pt. 3. Market imperfections -- 10. Monopoly and other forms of imperfect competition -- 11. Strategic choice in oligopoly, monopolistic competition, and everyday life -- 12. Externalities and property rights -- 13. The economics of information -- pt. 4. Economics of public policy -- 14. Labor markets, poverty, and income distribution -- 15. The environment, health, and safety -- 16. Public goods and tax policy -- Glossary -- Robert H. Frank. Includes glossary English Microeconomics Economics 339 F84p 978-0-07-128539-1 251212 20260803094010.0