TY  - BOOK
AU  - Go, Josiah
AU  - Chiqui Escareal-Go
TI  - Marketing plan: : building the profitable preffered brand 
SN  - 978-971-0596-03-4
AV  - 658.802 G53m 
PY  - 2012///
CY  - 
PB  - 
KW  - Marketing
KW  - Philippines
KW  - Brand name products
N1  - Includes index
ER  -