TY  - BOOK
AU  - Czinkota, Michael R.
TI  - International Marketing Principles
SN  - 13: 978-981-4416-38-2
AV  - 658.84 C99i 
PY  - 2012///
CY  - Singapore
PB  - Cengage Learning Asia
KW  - Export marketing
N1  - Includes index
ER  -