Chaudhary, Prashant Vilas Retail marketing in the modern age / Prashant Chaudhary, Assistant Professor, Sinhgad Institute of Management & Computer Application (SIMCA), Pune. - Los Angeles : SAGE, 2016. - xviii, 419 pages: 25 cm Includes bibliographic references and index in English ISBN: 978-93-515-0869-4 Subjects--Topical Terms: MarketingRetail trade LC Class. No.: 658.87 C39r 2016