Chaudhary, Prashant Vilas

Retail marketing in the modern age / Prashant Chaudhary, Assistant Professor, Sinhgad Institute of Management & Computer Application (SIMCA), Pune. - Los Angeles : SAGE, 2016. - xviii, 419 pages: 25 cm

Includes bibliographic references and index


in English

978-93-515-0869-4


Marketing
Retail trade

658.87 C39r 2016