000			01383nam a2200361Ia 4500
005			20260803094220.0
008			251212s2017 xx 000 0 und d
245	1		_aConsumer behaviour : _bapplications in marketing / _cRobert East, Jaywant Singh, Malcolm Wright & Marc Vanhuele.
700			_aEast, Robert; Singh, Jaywant; Wright, Malcom; Vanhuele, Marc
260			_aLos Angeles, CA : _bSAGE Publications, _c2017.
250			_a3rd edition
300			_axii, 350 pages: _billustrations
300			_c24 cm
500			_aIncludes bibliographic references and index
020			_a978-1-47391-950-1 _qpaperback
650			_aConsumer behavior
650			_aConsumer behavior _xPsychological aspects
650			_aConsumer behavior _xSocial aspects
944			_aCIR
050			_a658.8342 C76 2017
943			_b0 _c0 _d0 _e1 _f0 _g1 _h0 _i0 _j0
944			_b1 _c1 _d0
953			_pHED6004
546			_ain English
953			_cCollege Library
520			_aExtending beyond a basic psychological approach to Consumer Behaviour, this text provides a more empirical understanding of the subject to help students consider not just the individual but also the market environment.
591			_a0
336			_atext
337			_aunmediated
338			_avolume
942			_2lcc _cBK _ajpascua _b2019-01-15 16:37:12 _djpascua _e2019-01-15 16:37:12
998			_a10747
999			_c10673 _d10673