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245 1 _aA Feasibility on study on Rose Milk Shake :
_bfeel healthy, fell good /
_cJonh Mello Celeste, Maria Alexander Fuellas, Randele Valerie Sastre.
240 1 _aFEU-Cavite
100 _aBachelor of Science In Business Administration
100 _d2013
700 _aVii, 99 pages : color illustrations
700 _a28 cm
700 0 _aTH 658.575 C3306 2013
110 _aTH0008
260 _aEnglish :
_bCollege Library,
250 _aNew products -- Research; New products -- Marketing -- Research; Small enterprises
_xResearch
300 _aRose Milk Shake is a food shake products by a proposed business partnership named Rosa Rugosa, to be introduced in Silang market. The creation and innovation of new flavored shake products will be introduced to give satisfaction on the potential customers. Today, most of the consumers have new preferences in selecting products. And based on the surveys that we conducted, almost 80% of the respondents are health conscious one. Rose Milk Shake will be served for customers at reasonable price with thepresence of its fascinating taste and health benefits. The researcher would like also to introduce rose flower not only for medicinal benefits but also as a main ingredient in a refresher product. The researchers are aiming for the fulfillment of customers` physiological needs as the trend in the demand of food and beverage products are increasing. The target market of the business is in the proposed location in Silang area. This will be the location for the launching and operating of the business.The researchers conducted a survey in Silang area to gather essentials information on the preferences, demand and the target market. The survey resulted from 70% who are likely to buy shake products. Respondents also resulted from 77% who are willing and try the proposed Rose Milk shake products. Another thing that the researchers considered is that the proposed business will also add and make a contribution in the business economy as a small business enterprise. The firm to be more marketable and saleable, formulating better marketing:
_b1
300 _a1 pages
300 _d0
490 _aFeasibility study
500 _a0
020 _atext
650 _aUnmediated
600 4 _avolume
942 _2lcc
_ctd
_ajpascua
_b2019-02-14 15:43:28
_ddsolimen
_e2025-02-06 16:47:23
943 _b0
_c0
_d0
_e1
_f0
_g0
_h0
_i0
_j0
998 _a10851
999 _c10776
_d10776