000 01990nam a2200385Ia 4500
005 20260803094251.0
008 251212s2024 xx 000 0 und d
245 1 _aStrategic management for tourism, hospitality and events /
_cNigel G. Evans.
100 _aEvans, Nigel G.
100 _d1955-|eauthor
260 _aLondon ; New York :
_bRoutledge, Taylor & Francis Group,
_c2024.
250 _aFourth edition
300 _axliv, 752 pages:
_bcolor illustrations
300 _c25 cm
500 _aIncludes bibliographical references and indexes
020 _a9781032331836
650 _aTourism
_xManagement.
650 _aHospitality industry
_xManagement.
650 _aStrategic planning.
944 _aCIR
050 _a910.684 Ev151 2024
943 _b0
_c0
_d0
_e1
_f0
_g0
_h1
_i0
_j0
944 _b1
_c1
_d0
953 _pHED6823
546 _ain English
953 _cCollege Library
505 _aStrategy and the tourism, hospitality, and events contexts -- Analyzing the Internal Environment -- Analyzing the External Environment and SWOT -- Strategic Options -- Strategy in Action -- Case Analysis for Tourism, Hospitality and Events
520 _a"Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout. This book is written in an accessible and engaging style and structured logically with useful features throughout to aid students` learning and understanding and it is an essential resource for Tourism, Hospitality and Events students"--|cProvided by publisher.
591 _a0
336 _atext
337 _aunmediated
338 _avolume
942 _2lcc
_cBK
_adsolimen
_b2025-01-07 11:10:52
_ddsolimen
_e2025-01-07 11:16:58
998 _a13186
999 _c13058
_d13058