000 02111nam a2200361Ia 4500
005 20260803094255.0
008 251212s2015 xx 000 0 und d
245 1 _aThe business book.
100 _aTitle
700 0 _aMarcouse, Ian; Anderson, Philippa; Black, Alexandra; Machin, Denry; Watson, Nigel
260 _aLondon :
_bDorling Kindersley Limited,
_c2015.
300 _a351 pages:
_bcolored
300 _c24 cm
490 _aBig ideas simply explained
500 _aIncludes directory, glossary and index.
020 _a9781409341260
650 _aManagement
_xBusiness
944 _aCIR
050 _a658 B97 2015
943 _b0
_c0
_d0
_e1
_f0
_g0
_h1
_i0
_j0
944 _b1
_c1
_d0
953 _pHS1805
546 _aEnglish
953 _cHigh School Library
505 _aStart small, think big: starting and growing the business Lighting the fire: leadership and human resources Making money work: managing finances Working with a vision: strategy and operations Successful selling: marketing management Delivering the goods: production and post-production
520 _aAn innovative and accessible guide to business, management and commerce Learning about business can be daunting, but The Business Book makes it easier than ever by giving you all the big ideas simply explained. Simple explanations and stylish infographics open up the business world to even the complete novice. The Business Book is the perfect primer to key theories of business and management, covering inspirational business ideas, business strategy and alternative business models. 100 key quotations introduce you to the work of great commercial thinkers, leaders and gurus from Henry Ford to Steve Jobs and to topics spanning from start-ups to ethics. Whether you are a would-be entrepreneur or just have an interest in business, The Business Book is an all-in-one guide to business management, theory and strategy
591 _a0
336 _atext
337 _aunmediated
338 _avolume
942 _2lcc
_cBK
_ambidar
_b2025-08-06 16:53:15
_dmbidar
_e2025-08-06 16:53:15
998 _a13557
999 _c13381
_d13381